LEE CASEY

Lee Casey serves as the Vice President of Marketing at Codina Partners, where he leads the strategic execution of the company’s marketing initiatives across local, regional, and national levels. With over two decades of experience in the real estate industry, Lee plays a pivotal role in driving the firm’s marketing objectives, enhancing overall profitability, and leveraging data-driven insights to refine strategies that maximize engagement and ROI. He is responsible for crafting internal and external communications that align with the company’s vision, ensuring cohesive messaging across all platforms. His expertise in market analysis and identifying target audiences ensures that Codina Partners effectively connects with key demographics across its residential, commercial, and mixed-use developments.

Prior to joining Codina Partners, Lee was the Vice President of Marketing at Berkshire Hathaway HomeServices EWM Realty. In that role, he developed and managed the brokerage’s comprehensive marketing plan, led the transformation of the brand’s positioning and messaging, and supervised over 60 independent associate brands within the marketing team. He also managed a multi-million dollar marketing budget, ensuring strategic allocation of resources to maximize brand impact and revenue growth. His efforts were instrumental in elevating the profiles and businesses of some of South Florida’s most accomplished real estate sales professionals. Additionally, he played a pivotal role in the development and distribution of corporate communications.

Lee’s expertise extends beyond traditional marketing, encompassing large-scale event programming that fosters community engagement and brand awareness. His ability to develop and execute dynamic event strategies ensures that Codina Partners’ activations and experiences resonate with residents, businesses, and key stakeholders.

Lee holds a Master of Business Administration and a Bachelor of International Relations from Florida International University. He is also a graduate of the Greater Miami Chamber of Commerce’s Leadership Miami program.